Press Kit

App Overview

Dear: Stay in Touch

One gentle nudge a day to text the people you care about. 15 voice personas across English, French, and Spanish. Free, private, no accounts.

Philosophy

Dear is built on one principle: no guilt, ever (except from Nonna). There are no streaks, no "missed" nudges, no counters, no backlog. Every day is a clean slate.

If you don't reach out today, the person simply appears again another day. The app never tells you that you failed. It just quietly keeps showing up.

The voice personas exist to make the nudge feel like a friend reminding you, not a calendar alert. Sherlock's deductions, Nonna's gentle guilt, Cyrano's declarations. The goal is a smile, then a text.

Key Facts

• Price: Free for up to 15 people. Upgrades are priced like an espresso in your country (about $2.99/month in the US), set with World Bank income data and Numbeo coffee prices.
• Languages: 32 in the app. Voices in English, French and Spanish.
• Voice personas: 15 (Sherlock Holmes, Nonna, Cyrano, Don Quijote, and more)
• Privacy: Built on-device. No accounts, no ads, no data sold. Your people never leave your device. Only anonymous usage counts, anonymous purchase records and crash reports ever leave it. Designed to exceed GDPR and EU privacy requirements by default.
• Platform: iOS 18+, iPhone and iPad. Android 8+.
• Built with: SwiftUI, SwiftData and WidgetKit on iOS; Kotlin and Jetpack Compose on Android. Three third-party SDKs: TelemetryDeck (anonymous analytics), RevenueCat (purchases) and Sentry (crash reports).
• App Store: apps.apple.com/app/id6760280035
• Google Play: play.google.com/store/apps/details?id=com.elsewhere.dear

Research

• WHO (2025): 1 in 6 people worldwide are affected by loneliness, which is linked to more than 871,000 deaths a year.
• Peggy Liu (2022): People consistently underestimate how much others appreciate hearing from them, especially when reaching out "just because."
• Dunbar's social layers: Humans organize relationships in concentric frequency tiers. Dear mirrors this structure, letting users set per-person contact frequency.

Full citations available on request at [email protected]

Downloads

Contact

The Dear team is available for interviews. Promo codes available for editorial review.